11,000 Baby Boomers turn 65 every day. Globally, the number of people over 80 will triple by 2050. Confronted with these statistics, it is obvious that the demand for elder services is at an all-time high. Women take on most of this burden. According to the AARP, two out of three American caregivers are female. When caregiving needs become too demanding, women tend to drop out of the workforce, draining companies of talented, senior-level female execs.
Naborforce is the only network in the country leveraging sophisticated matching technology to connect older adults with the support and caregiving they need – from a vetted member of their local community. The so-called “nabors” provide on-demand assistance with household chores, rides around town, and a friendly hand when needed. Experiencing rapid growth, the company recently closed a $9 million Series A financing round led by Translink Capital, which it is harnessing to expand into Northern Virginia.
Paige Wilson, CEO and founder of Naborforce, had a demanding career and was raising a teenage daughter when her mother broke her hip and suddenly needed more attention. In managing that challenge, Wilson was inspired to launch a company to help the huge number of other people in similar situations.